Turn every property sign into your next listing opportunity.
Hotlink connects reusable property signs and printed campaigns to the agency portal. Route every scan, automate property updates and measure the enquiries, appraisals and listings created by physical marketing.
Your boards already have the audience.
Real-estate signage sits in front of local homeowners every day, but most boards are impossible to measure and stop being useful the moment a listing changes. Hotlink adds a measurable digital layer without asking the agency to replace its signs, website, CRM or sign supplier.
Claim or pre-print the QR
Every sign receives a permanent Hotlink identity. Agencies can work with preprinted stock, reusable riders or existing production workflows.
Assign it to a property
The installer or agency links that physical sign to the property, agent and lifecycle state — with mobile-friendly workflows and optional photo/GPS evidence.
Change the destination, not the sign
The QR stays the same. Hotlink changes the experience behind it as the campaign moves from active listing to sold and appraisal generation.
The QR changes role with the property.
Instead of sending every scan to one static URL forever, the sign can support the next most valuable action at each stage of the listing lifecycle.
Property engagement
Route scans to the live property destination or enquiry experience while the listing is active.
Keep local interest
Change the destination as the campaign progresses without touching the printed QR code.
Generate appraisals
Turn the proof of a successful sale into an appraisal or seller lead opportunity in the same neighbourhood.
Assign the next listing
Remove the previous property assignment and put the same sign identity back to work.
Your property list keeps itself current.
Configure the agency’s For Sale and Sold pages once. Hotlink checks them daily, imports new listings, keeps remote hero images current and flags lifecycle changes without requiring a CRM integration.
Connect agency listing pages
Add the branch or agency Buy and Sold URLs from the portal. Existing listings can be imported during onboarding.
Discover new properties
Daily sync identifies new website listings and adds them to the property workspace, ready for QR assignment.
Detect lifecycle changes
Repeated checks safely flag missing or sold listings, while destination monitoring catches broken property links.
Make every letterbox campaign measurable.
Create unlimited permanent campaign QR codes for Just Sold brochures, record-sale drops, market reports, auction material and property brochures. Each print run keeps its own attribution even when the destination changes later.
One QR per campaign
Give every print run a permanent Hotlink identity and download print-ready SVG or PNG artwork.
Choose the experience
Send scans to a branded appraisal page, a selected property listing or any approved agency destination.
Track response
See scans, visitors, leads, cost per scan and cost per lead against the campaign that produced them.
Duplicate the next run
Reuse the campaign setup while preserving separate artwork and attribution for the next distribution.
Know what happened to every sign.
Hotlink gives managers and teams a practical operating view across signs, properties, print campaigns and lead outcomes. Track whether a board is installed, under contract, sold or removed; separate sign and print performance; export reporting; and follow appraisal leads through to outcomes such as Listing Won.
Role-based access supports managers, agents and viewers. Installer workflows can use a mobile PIN and private management links without exposing the agency portal on the street.
Your SOLD signs should not become dead media.
They are highly visible evidence that your agency just transacted in that street. Hotlink keeps the physical board working after the property has sold and makes the next opportunity attributable.
Add a layer. Don’t start another transformation project.
Hotlink is deliberately independent of the major property portals, CRMs and sign suppliers. That means an agency can start with the physical signage workflow it already has and add measurement, routing and attribution around it.
Start without changing everything else.
Hotlink is built to be deployed as signage infrastructure: simple at the sign, measurable behind the scenes.
Do we need new real-estate signs?
No. The model is designed to work with preprinted QR stock, riders or other reusable signage components inside your existing production workflow.
What happens when a property sells?
The same QR can switch from an active-property destination to a seller or appraisal experience, keeping the SOLD board commercially useful.
Can we see which sign generated a lead?
Yes. Each sign has its own identity, so scans and captured outcomes can be attributed back to the physical board and property assignment.
Does Hotlink replace our CRM?
No. Hotlink focuses on the physical-sign identity, routing, lifecycle and attribution layer rather than replacing core agency systems.
Can Hotlink import properties automatically?
Yes. Connect the agency or branch Buy and Sold pages and Hotlink can check them daily for new listings and lifecycle changes.
Can we measure Just Sold brochures?
Yes. Print campaigns have permanent QR identities, editable destinations and their own scan, lead and cost reporting without consuming active sign allowances.
Make every physical campaign measurable.
Bring property boards, SOLD appraisal capture and letterbox campaigns into one agency-controlled measurement layer.